Associate Manager - Consumer Products (Softlines)

Job Description

• Leads the development and implementation of marketing and other programs to enable licensing businesses to meet/exceed objectives.
• Assists in the negotiation of complex contracts and monitors contractual obligations; may also negotiate new contracts.
• Conducts financial and market analysis of product categories to make recommendations on partnership and product development strategies.
• Organizes the product development process; maintains schedules & timelines for product design & development.
• Identifies and evaluates new business and product opportunities through research and analysis of trends and market opportunities; maintains communications with key partners to understand performance/trends, business opportunities and issues.
• Collaborates with brand integrity team to resolve distribution, product development and product performance issues and assists licensees to achieve financial goals; acts as liaison between outside partners and internal departments.
• Supporting Softlines team in various activities including marketing, PR, retail development, event management, and buyer relationships
• May be responsible for Softlines licensee and category management (Accessories, footwear, and baby)

Qualifications

• BA/BSpreferred or equivalent experience
• 3+ yrs of experience in consumer products / licensing
• General understanding of licensing processes and procedures as well as laws and regulations.
• General knowledge of licensing and fashion industry.
• General knowledge of Mattel brands and strategies.
• General understanding of the organizational structure and business objectives of licensees and other key business partners.
• Effective negotiation skills.
• Effective analytical and research skills and ability to identify trends.
• General planning skills.

Additional Information

We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate:Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.

• We innovate:At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.

• We execute:We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.