Acquisition Campaign Manager

09 Dec 2024
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Job DescriptionThe Acquisition Campaign Manager is a key part of a US Prepaid Wallet product launch team who in conjunction with the product leads and owners, will help develop and be responsible for the end-to-end execution of the product’s customer acquisition strategy. This role requires a combination of strategic mindset and desire to help launch and grow a new product, ability to understand and solve for the customer, data driven approach to decision making, and flawless coordination and organization.The Details:Location: Denver, CO or RemoteDuration: 6 months consulting role with potential extensionBenefits:  We do offer benefits to our full-time consultants, including Health, Vision, Dental, 401K plan, Life Insurance, Pretax Commuter Benefits, and an incredibly supportive team cheering you on!What you’ll do:In support of the product launch, drive acquisitions and early month on book engagement through customer focused and lifecycle targeted campaigns to meet defined product performance targetsAssist with developing and managing the execution of the customer acquisition and engagement strategy for the US Prepaid Wallet product across various channels, including retail, email, website, app, affiliate partnerships, sponsored placements, and social media.Partner with Marketing and Communications teams to develop relevant materials for each channel focused on the awareness, acquisition, and early engagement stages of the customer lifecycleWork with channel management teams to coordinate, schedule, and deploy acquisition campaign materialsEngage with other relevant internal and external stakeholders such as Product, Legal, Technology, advertising platforms to ensure strategies are implemented effectivelyDesign and manage performance monitoring and testing to understand effectiveness of acquisition strategies, utilizing a data driven approach to inform iterative enhancements

  • ID: #53040935
  • State: Colorado Denver 80221 Denver USA
  • City: Denver
  • Salary: USD TBD TBD
  • Job type: Full-time
  • Showed: 2024-12-09
  • Deadline: 2025-02-07
  • Category: Et cetera
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