Consumer insight/app/Ecom Analyst

Position : Consumer insight/app/Ecom AnalystType: Fulltime(W2)Experience: 9+ years Responsibilities for consumer insights analyst Project management skills to drive data collection, Processing, Building data flows andreporting (customer-facing) across our consumer studies (HubSpot) and digitalproperties (web, B2B and app) Ability to demonstrate thought leadership both as an individual contributor when workingwith other Demonstrated ability to generate innovative insights from rigorous analysis Ability tocreate a compelling story and visualize data and insights in Powerpoint Strong interest in working in retail Conduct content analysis for all open-ended survey responses Ensure key decisions that involve product features, content updates and engagementadvertisements are supported by relevant consumer insights data Work collaboratively with product managers on in-game economies and freemiumexperiences Track NPS (Net Promoter Score) and partner with analytics team to identify variablesthat correlate with NPS Create quarterly consumer profiling reports and identify key demographic trends Manage the CSAT dashboard and communicate any significant updates to outsidevendor Assist CI team with online survey programming (e.g., Qualtrics, SurveyGizmo or otheronline survey tools) for in-house research efforts Work with teams to translate insights into compelling ideas and foundation for gameinnovation, future products, services, experiences, marketing materials and strategies Generate weighting schemes and apply to survey data when necessary Perform ad-hoc analyses and neededQualifications for consumer insights analystMention the Degree & Experience Experience in a variety of qualitative and quantitative methodologies and techniques Ideal candidate will have experience creating custom coding schemes for open-endedsurvey questions Ability to work across, understand, and represent a wide variety of consumers from coreto casual players Ability to analyse and interpret quantitative and qualitative data Experience with survey design and implementation, and report writing Dashboard reporting experience highly preferred Advanced knowledge of SPSS Experience with application development is a plus