Multi Cloud marketing senior manager - Opportunity for Working Remotely

16 Jun 2024

Vacancy expired!

Senior Marketing ManagerAligning closely with the Cloud Business Group and Functional Marketing teams you will be responsible for creating and accelerating pipeline for VMware’s Cloud business Globally.Global Marketing focuses on operationalizing global campaigns and strategies in collaboration with the business group, geo field and marketing functions, providing guidance for localized planning and execution.Globally you will orchestrate persona / audience-based campaigns across organic and paid social, events (online and offline), email nurture, media and content syndication - at each stage of the funnel across our multi-Cloud product suite.Working closely with the business group, functions and geos you will:Develop marketing strategy & global programs in close collaboration with the business groups, functions and geos.

Map activities to the customer lifecycle, spending the budget compliantly and being accountable for on target spend, tracking and measuring return on investment according to budget, rules and guidelines.

Orchestrate meetings across teams including sales to gather insights and feedback to support development of our evolving Global Campaign Strategy.

Leverage and drive adoption of our global marketing tools to ensure we drive scale and speed to market.

Package global strategic and velocity GTM plays for the field marketing teams.

Closely track priority critical metrics for the geos looking for opportunities to course correct where appropriate.

Review KPI performance and pipeline contribution so we can demonstrate marketing impact and align marketing activities to pipeline gaps and opportunities.

Analyze and provide data-driven insights that will improve pipeline and the customer experience.

Regional Activation of Webcasts and Global events such VMworld to fuel sales, technical and executive engagement.

You should be a creative, customer focused, self-starter with strong organizational, project management, and problem-solving skills who values cross-functional team collaboration in a dynamic, fast-moving environment.What is the leadership like for this role? What is the structure and culture of the team like?Reporting to the Marketing Director Global Cloud Strategy and Programs, you will work closely with your colleagues across Global Teams. The team culture is high performing, fast paced and collaborative, with a vision to be the voice of the customer and partner, focused on growth fueled by data driven insight.Where is this role located?Flexible: The location of this role is flexible. Work will be done from an office some days during a week and other days from a non-VMware building.What are the benefits and perks of working at VMware?You and your loved ones will be supported with a competitive and comprehensive benefits package. Below are some highlights, of our benefits packageEmployee Stock Purchase Plan

Medical Coverage, Retirement, and Parental Leave Plans for All Family Types

Generous Time Off Programs

40 hours of paid time to volunteer in your community

Rethink's Neurodiversity program to support parents raising children with learning or behavior challenges, or developmental disabilities

Financial contributions to your ongoing development (conference participation, trainings, course work, etc.)

Wellness reimbursement and online fitness and wellbeing classes

Core skills and Experience (Competencies)Proven understanding of the IT landscape

Ability to understand, analyze and share customer insights to influence program design

Has developed and implemented marketing strategies and produced the associated marketing programs, collateral or products, with proven results

Effective in fast paced dynamic environment

Experienced in a multi-national & multi-cultural work environment

Results oriented and focused on execution

Team player with a customer first attitude

Budget management & ROI reporting and campaign optimization

Stakeholder management – ability to influence and negotiate at all levels

Ability to work and make decisions independently

Excellent communication/presentation skill

Experienced with working in a global marketing team

Education / QualificationEducation: Professional marketing qualification

Degree/ MBA

10+ years’ experience in senior marketing position in IT / software vendor

This job requisition is not eligible for employment-based immigration sponsorship by VMware.This job may require the candidate to travel and/or work from a facility that requires full vaccination prior to entry.Category : MarketingSubcategory: MarketingExperience: Business LeadershipFull Time/ Part Time: Full TimePosted Date: 2022-06-15VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape what’s possible today at http://careers.vmware.com.Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.

Full-time