Marketing Data Analyst

24 Nov 2024

Vacancy expired!

Marketing Data Analyst aria-hidden="true" Location: Miami, FL or Toronto, ON / Remote Duration: Long Term

  • In depth understanding of how Digital/social media fits within the marketing and communications mix
  • Partner with the broader Interactive team, including localization producers, geo origination lead and tech lead, to explore opportunities based on data insights and proactively identify enhancements to the digital experience
  • Work across different functional teams to craft optimal digital marketing approach based on business needs
  • Develop a dashboard and set clear KPIs against all channels, campaigns and media tactics where appropriate
  • Develop and implement procedures for integrating findings into future campaigns and provide creative best practices
  • Prepare reports of findings, illustrating data graphically and translating complex findings into executive recaps
KEY QUALIFICATIONS
  • Seasoned Data Analyst with 5+ years of experience developing analytical dashboards, solutions and strategy across digital marketing platforms and social ecosystems
  • In-depth knowledge of digital analytics data, measurement, methodologies and industry standards.
  • Excellent communicator with good design sense and natural presentations skills that can weave results into a narrative for business and creative teams to comprehend easily.
  • Self-starter can take a project from start to finish with minimal supervision
  • Flexibility to deal with rapidly changing, time-constrained launch schedules.
  • Able to balance multiple projects and assignments.
  • Highly detail-oriented, organized, and patient.
  • Experience in working across different global cultures a plus.
  • Able to travel to Miami, Toronto and California as required.
Technical Skills
  • Strong working knowledge of SQL, Teradata preferred
  • Extremely proficient with Tableau and other Data Visualization tools
  • Solid understanding of fundamental statistical concepts and measurement methodologies
  • Adobe Analytics or Google Analytics (Adobe preferred)
Please reach me at ravi.t(at)mysbscorp(dot)com/

  • ID: #23383147
  • State: Florida South florida 33128 South florida USA
  • City: South florida
  • Salary: USD TBD TBD
  • Job type: Contract
  • Showed: 2021-11-24
  • Deadline: 2022-01-22
  • Category: Et cetera