Product Marketing Manager, Workspace Security

The role will involve 30% messaging, positioning, and strategy and 70% content creationLead product marketing strategy across our workspace security portfolio to develop messaging and positioningCollaborate with product management and engineering on product strategy, product roadmap, and product GTMUnderstand our product roadmap, research competitors, business objectives, and analyze industry reports to establish our GTM strategyDevelop compelling long-form content including blogs, email newsletters, website copy, and sales content to support the entire customer journeyMeet with customers to support the deal cycle and support events as neededPartner across marketing to define a holistic awareness and demand generation plan across a comprehensive set of marketing activities and integrated campaignsDevelop threat research into campaign and thought leadership contentWork with external research firms to conduct surveys and other research and obtain key data points and statements that can help promote our solutionsBuild sales tools, collateral, and interactive content which clearly articulate our value proposition, messaging, and positioningWork with sales and sales engineering on sales enablement, competitive intelligence, and closing deals