Description Community Engagement SpecialistOnsite in Atlanta 3 days a weekFull time contract / potential to convert to full time Manages day-to-day activities on client social channels (not limited to, Facebook, Twitter, Instagram, TikTok, Pinterest, etc.) curate, and manage exciting content for client social channels, including UGC and company created content (UGC, images, video, promotions and written) Foster engagement and community growth across client social platforms and website by responding to comments, engaging in conversation, and proactively encouraging conversations Build, maintain and evolve relationships with existing and new influencers & brand/social loyalists Collaborate with communications to design, create, and manage impactful campaigns and promotions Collaborate with communications team to develop paid social media marketing campaigns and influencer content plans using pre-defined budgets Creates monthly editorial content calendar for all client social platforms Execute a conversion strategy to grow demand and conversions through content/stories by driving users to our website Perform research across all social platforms to support marketing goals/objectives (end-user, competitive, new product launches, overall brand presence) Analyze, review, and report monthly to maximize results; translate anecdotal or qualitative data into recommendations and plans for revising/optimizing social media efforts Coordinate with communications team on managing social advertising spend; estimate and track ROI versus anticipated and actual results Strong understanding of each social platform’s analytics, along with the ability to measure success and optimize as needed Collaborate with communications team on A/B testing on client social channels Monitors trends and effective benchmarks for measuring the impact of campaigns & initiativesRequirements Community Engagement SpecialistOnsite in Atlanta 3 days a weekFull time contract / potential to convert to full timeInnovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .
Full-time