WHAT DOES A SENIOR EXPERIENCE DESIGNER - WEB/IVA DO?The Senior Experience Designer – Web/IVA is a seasoned, hands-on individual contributor operating at the intersection of design, technology, and brand across web and interactive visual aid (IVA) experiences. This role exists to translate creative vision into high-quality, production-ready digital experiences that balance brand expression, user experience, system integrity, and technical feasibility. Senior Experience Designers are trusted practitioners who operate with a high degree of autonomy, applying sound judgment and deep expertise to navigate complexity, solve execution challenges, and consistently deliver work that meets both creative intent and production requirements. They contribute strategically to execution while remaining deeply engaged in the craft—leading through expertise, influencing design direction, and ensuring quality from concept through implementation. Success in this role requires strong proficiency in Figma, including a working understanding of variables and design tokens, as well as demonstrated experience designing within code-aligned design systems. Senior Experience Designers collaborate closely with Art, Copy, Experience Architecture (UX), Development, and fellow Experience Designers to create scalable, brand-aware solutions that are creatively compelling, system-aligned, and technically sound. Our employees deliver exceptional business results through the strength of their expertise, execution, and cross-functional partnerships. For Senior Experience Designers, these results are achieved by: Executing Work Independently: Owning projects from concept through delivery as a trusted individual contributor—working independently or alongside other practitioners based on project scope and complexity.  Operating with Minimal Oversight: Exercising sound judgment, maintaining momentum, and ensuring alignment to creative, technical, and production standards with minimal direction.  Designing Within Systems: Applying established design systems, components, patterns, tokens, variables, and responsive behaviors to create cohesive, scalable, production-ready Web and IVA experiences. Bridging Craft and Production: Translating creative intent into solutions that respect both the integrity of the brand experience and the realities of development—advocating for strong design while working responsibly within technical, accessibility, regulatory, system, and business requirements. Collaborating Cross-Functionally: Partnering with Art, Copy, Development, and fellow Experience Designers to ensure solutions are creatively aligned, technically feasible, and ready for implementation.  Applying Design Judgment: Evaluating tradeoffs, resolving design challenges, incorporating feedback, and making informed execution decisions that balance creative intent, technical feasibility, and production quality.  Mentoring Through Practice: Elevating fellow Experience Designers through collaboration, knowledge sharing, and leading by example.