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What We'll Bring:At TransUnion, we strive to build an environment where our associates are in the driver's seat of their professional development, while having access to help along the way. We encourage everyone to pursue passions and take ownership of their careers. With the support of colleagues and mentors, our associates are given the tools needed to get where they want to go. Regardless of job titles, our associates have the opportunity to learn new things and be a leader every day.Come be a part of our team - you'll work with great people, pioneering products and cutting-edge technology.What You'll Bring:- Deep understanding of identity resolution and relevant industry expertise in at least one of our target verticals
- Extensive knowledge of analyzing identity data and compiling insights and attributes for use in marketing and risk. Experience with Hive and Spark SQL preferred
- Deep understanding of the ad-tech ecosystem and surrounding technologies/data (i.e. tags, 1st / 3rd party cookies, MAIDs etc.)
- Technical in nature, with deep domain experience allows you to be the expert / SME on the topic
- Intermediate understanding of databases and is able to generate SQL queries to better understand the data and how to best leverage for a given use case
- Understanding of reporting & data visualization tools like Tableau and Macheye.
- Understanding of website scripts such as XML, Javascript, JSON.
- Digital marketing analytics tools including Google 360, Google Analytics, Google Tag Manager and Adobe Marketing Suite.
- Excellent analytical skills - the ability to identify trends, patterns and insights from data.
- Highly personable, affable person who is able to collaborate in a matrix environment and lead the development of data solutions for various marketing, risk and IT use cases (high EQ)
- Demonstrable track record and references that would corroborate claimed ability and accomplishments
- Deep passion for the field and high level of intellectual curiosity, interested in all perspectives
- Super can-do and cool attitude, self-starter
- 5+ years of experience in at least one of our target verticals having built or supported a vertical database and identity resolution
- Bachelor of science in computer science or other technical field preferred
- History of patent development or patent-pending IP is highly desirable
- Pragmatic Marketing certification highly desirable
- As a technical Product Manager of the Federated Identity Graph on the OneID team, you will be focused on delivering innovation that connects people, devices, and locations at scale.
- Transunion is pushing industry boundaries with our vision of having a suite of unified identity products that connect online and offline channels for integrating measurement and enabling Omni-channel marketing
- We are interested in finding a candidate that has deep experience in the Ad-Tech / Mar-Tech ecosystem.
- This requires having a technical acumen in understanding complex data structures that fuel the Digital Marketing ecosystem.
- A qualified candidate should be well versed in understanding the data environment associated with on-boarding, syndication, and audience segments.
- This would include concepts around bringing digital data together (cookies, MAIDs, etc.) to drive on-line and device marketing activities.
- Experience with IP address protocols and integrations is preferred.
- A background in blending probabilistic and deterministic model techniques is also preferred