Strategic Account Manager (East)

The Strategic Account Manager is the principal representative of RRD responsible for understanding and representing the products, services, and solutions it provides to clients. A Strategic Account Manager is responsible for maintaining relationships and promoting sales in creative and effective ways through a

consultative process with clients. The position requires product knowledge, an understanding of industry trends,

and ability to develop strategic plans with a high level of planning and foresight to maximize sales and revenue

from existing clients as well as new clients and prospects.

Key Responsibilities:

Maintain and grow customer accounts optimizing revenue opportunities: 75%Act as a trusted business partner, build meaningful value-add relationshipsBuild successful relationships with senior level clients and decision makersEnsure tactical and flawless implementation of programsPoint of client contact for problem solvingDevelop and cultivate new business opportunities with the clientDevelop strategic advertising ideas / programsParticipate in account strategy sessions.Client interaction includes:Engage with decision makersLead with client solutions, understanding their end goal, provide integrated product solutionsUsing data, research and insights to maintain and grow revenue opportunitiesUnderstanding of how Customers’ consumer marketing, advertising and trade/sales dollars arebeing spent to include: Competing for and securing every order or reporting it as competitiveactivity; create cross-selling and up-selling opportunities.Sell product mix (integrated solutions) as appropriate to ensure successful campaignsEngage internal sales product experts and support teams, to sell an omni-channel solutionResearch, tailor and teach commercial insights to clientsObtain and understand Customers’ marketing and advertising requirements and objectivesCreate demand for all RRD Products, Services and SolutionsNegotiate contracts; engaging internal resources as neededExceed revenue goals and be proactive in driving revenue 10%Create a compelling story/vision for the customer challenging their marketing strategyPropose omni-channel solutions that will fulfill the clients goalsEngage internal experts to provide expertise on products as neededAcquire and sell to close accounts with varying complexity levelsProvide accurate and timely reports and forecasting as required by the Company. 15%