Field Marketing Manager (Remote, Detroit)

Dynatrace is seeking a highly charged and passionate Field Marketing Manager – Public Sector to join our North America field marketing organization.  This person will need to have a deep understanding of metrics and data to inform the building and execution of public sector campaigns, programs, and events. He/she will work hand in hand with the Federal, State, and Local sales teams on regional campaign ideation, strategizing, planning and execution.The ideal candidate will have a results-driven mindset with a proven ability to maintain successful relationships with sales and translate business needs to marketing program and pipeline. Successful candidates will be passionate about demand and lead generation that converts!ResponsibilitiesChampion the activation of global demand generation programs within the public sector market to uncover new pockets of interest within target accountsBalance out-of-the box thinking with proven best practices to plan and execute a set of account-based marketing programs that move identified opportunities forward to closeOwn development and successful execution of targeted marketing programs that include but are not limited to events, webinars, demand campaigns/nurture programs, digital advertising, social media, etc.Deep knowledge of measurement and analytics understanding how activity and performance are measured and reported, and how to generate plans based on the metrics