Sr. Product Marketing Manager

13 Nov 2024

Vacancy expired!

If you are a team player, a strategic thinker, eager to transform the digital advertising and marketing industries, and excel at delivering results through collaboration across large organizations then this is the role for you. We are currently seeking an experienced Senior Product Marketing Manager with deep understanding of the competitive landscape across Adtech & Martech and the evolving value propositions to drive seamless marketer experiences at the intersection of marketing, digital and customer experience.Responsibilities Develop GTM strategy & marketing playbook for product including naming, core product positioning, key value propositions, messaging, and a portfolio of winning claims. Work with demand generation to create campaigns designed to resonate with benefit leaders based on their role, company size, industry, or top challenges. Lead AR/PR engagements to build and retain thought leadership in the Martech space. Work with demand generation to create campaigns designed to resonate with benefit leaders based on their role, company size, industry, or top challenges. Maintain and improve our knowledge of buyer personas and competition through qualitative and quantitative analysis. Be the voice of our product by managing all product demonstration. Coordinate with key stakeholders to ensure the smooth role out of content, tools, and processes. Evangelize and our solutions at conferences, tradeshows, to analysts and customers. Engage online communities and social media, leveraging your technical marketing and thought leadership content.Qualifications 4+ years in product marketing / program management / consulting / in Martech (Marketing Technology) spaceStrong preference for work experience in one or more areas of digital marketing and advertising agencies. Track record of working with a diverse set of stakeholders across the company to execute complex operational projects. Excellent cross-functional project management and cross team collaboration skills Excellent problem identification, structuring and resolution. Detail-oriented, and demonstrate excellent oral and written communication abilities. Comfortable in fast-paced environment, and able to manage ambiguity. A passion for technology MBA strongly preferred.Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form (https://careers.microsoft.com/us/en/accommodationrequest) .Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.

Full-time
  • ID: #22697520
  • State: Massachusetts Cambridge 02138 Cambridge USA
  • City: Cambridge
  • Salary: USD TBD TBD
  • Showed: 2021-11-13
  • Deadline: 2022-01-12
  • Category: Et cetera