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B2B MARKETING COMMUNICATION PROFESSIONALLocation: Troy, MI, USADSM Engineering Materials develops a broad range of innovative, high-performance materials for the most demanding applications. Approx. 90% of all new cars worldwide and close to all electronics devices carry one of our products.The ChallengeDSM Engineering Materials' commercial team builds and maintains long-lasting relationships with the world's biggest and most renowned companies.To serve both (potential) customers and our commercial sales teams throughout the increasingly complex customer journeys, DSM Engineering Materials has embarked on a hybrid sales model where personal interactions and online decision-making support go hand in hand.As the linking pin in between our (online) business development activities and commercial sales force (Territory Managers, Account Managers and Inside Sales teams), the Marketing Communications Professional (AKA Global Sales Enablement Manager) maximizes customer satisfaction and business development success.The PositionYour key areas of accountability/responsibilities will be:Develop customer-facing and sales-supporting application and segment pitches
Own and optimize DSM Engineering Materials' internal sales enablement content platform
Advice account managers on customer-targeted, tailor-made digital marketing tactics and orchestrate activation accordingly
Increase sales effectiveness by sharing actionable (online) customer insights
Handle marketing & communications related questions for the Americas region
Work in close collaboration with our global and regional marketing representatives, territory managers, account managers, inside sales and commercial excellence.
This role reports into the Global Online Customer Activation Manager
Limited Travel
The IdealMinimum bachelor's degree, preferably in marketing, with 5+ relevant years' experience in a Business-to-Business or industrial setting
Likes to translate technical value propositions into engaging customer storylines
Passionate about exploring (online) data and turning numbers into meaningful commercial insights
Knowledge of modern (account-based) marketing strategies, methods, techniques and tools, and the ability to translate these into DSM-needs and purposes
Enjoys influencing and engaging with colleagues within the organization
Ability to think outside-in, customer-focused
A well-organized, service-minded team player with good interpersonal skills
Personal characteristics: customer-focused, goal-oriented, business acumen, curious mindset, digitally-savvy, can-do mentality, pro-active, innovative.
LINK TO APPLY:https://jobs.dsm.com/job-invite/58883/DSM2022ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.
Full-time