Vacancy expired!
Vericast is growing and hiring a Vice President of Print Product Network! In this role, you will be responsible for building the vision and strategy to sustain the largest, most effective print media distribution network that effectively engages audiences/consumers to drive performance for our clients and profitable revenue for Vericast. The VP, Print Product Network owns and guides the organization on all aspects of the Vericast Shared Mail Network including our "owned' network delivered via USPS and Private Carrier Delivery, and 'external' network partnerships across joint-distribution partners, Newspaper Alliances, and the ANNE Complementor network. This position will work with the Finance FP&A team to develop and be responsible for the outcome of market-level and partner-level P&L's with a goal to drive revenue and gross profit growth. The leader and their team will own strategy development and implementation oversight for Shared Mail market expansion and optimization opportunities, distribution channel evolution (to include USPS and PCD most directly, with a mindset for digital integration), and partnership development and relationship management with external distribution partners.KEY DUTIES & RESPONSIBILITIESOwned Network Strategy:Create the vision and strategy to sustain the largest, most effective print media distribution network that effectively engages audiences/consumers to drive performance for our clients and profitable revenue for Vericast.Develop and own market optimization strategies including ownership of the decisions on Reach, Frequency and Channel; collaborate with Finance, Product, Sales, CS&S, and Operations to recommend and execute strategic courses of action to better position the Shared Mail business unit for continued long term profitable growth.Assess and implement consumer and competitive insights to continually evolve and differentiate our Shared Mail network.Work with Product, Marketing, and Sales to position our network as leader in the marketplace.External Network Strategy & Partnerships: Lead the partnership development strategy for our external distribution partners including Private Carrier Delivery vendors, Newspapers, joint-distribution partners, and the ANNE Complementor network in order to maximize revenue and gross profit for Vericast.Guide the team on contract negotiations, internal/external opportunity, and risk assessment, and work with Legal on development of contractual terms & conditions.Collaborate with Finance, Operations, Pricing, & Sales to ensure sustainable revenue strategies by partner & market.Work with Network Partnership and Sales teams to cultivate and expand a network of 3rd party resellers to drive meaningful, incremental revenue while opening joint-distribution opportunities. Team Leadership:Recruit, lead, develop, and evolve the team to reach desired results.