Operational ResponsibilitiesStrategically create and manage shift schedules for part-time field staff using the Connecteam app, coordinating with Project Coordinators and the Facility Supervisor to ensure appropriate coverage for testing needs (e.g., preparation, warehousing, test execution), while proactively addressing and resolving any coverage challenges.Coordinate project scheduling by maintaining timely updates for day-to-day needs in order to manage the Consumer Testing Calendar.Ensure a seamless client experience, including account creation, technical support, and addressing any additional needs that may arise using our internal systems.Track, assess, analyze, and update the project tracker to ensure PCCs and budgets align with the workload for upcoming projects, enabling informed task assignments to balance and delegate workload effectively.Support the Operations Director and team with tasks related to office needs, procurement, and assistance for part-time staff (e.g., time entry, training, technology) to ensure the consistent and smooth execution of all on-site operations.Marketing ResponsibilitiesManage Tasteocracy’s existing social media presence and marketing automation, while consistently brainstorming and creating engaging content (posts, graphics, videos), implementing best practices for mass communications (email, SMS, push notifications), and using analytics to track performance and optimize campaigns.Collaborate with the recruiting team to develop and execute comprehensive marketing plans for taste tests across email, SMS, social media, and other channels, strengthening partnerships with sales and business development teams to create integrated marketing strategies focused on business growth and acquiring new clients.Recruit and inform internal participants for Tasteocracy through email, SMS, and push notifications, while expanding creative marketing tactics. Assist with database growth and targeted outreach in Minnesota, California, and New Jersey to acquire new participants using various marketing channels.Stay updated on marketing technologies and best practices to enhance Tasteocracy's brand awareness and participant recruitment, while managing Google Ads (SEM/PPC) and creating/managing content (including video) for social media