Sr. Events Specialist

12 Nov 2024

Vacancy expired!

Job Description

The Events Specialist will support the Avery Dennison Smartrac division. The role will be responsible for developing and executing our events strategy globally. This position supports the business in its ambitious targets to raise awareness of our brand across multiple market segments, including apparel, beauty, food, pharma, automotive, and other industrial segments. Events activity will include both virtual and live large scale trade shows, brand and partnership activity, customer networking events, sponsorship management and speaker opportunities.This is a fast paced multi-faceted role that requires someone with demonstrable project management skills, ambition to play a crucial role in building the Avery Dennison brand and a passion for events.In this position you’ll be reporting to the Sr, Marketing Manager, Partnerships and Programs.

WHAT YOU WILL NEED TO BRING TO THE TEAM:

Avery Dennison has a long history of being a market leader. Your history is important to us. It should include the following:

  • Manage the planning, production and execution of all domestic and international trade shows and events, including physical and digital events such as webinars, speaker panels, and customer events, budget management and input on annual strategy

  • Be able to provide strategic direction for the annual events plan

  • Collaborate with the wider Marketing and PR team to ensure all activity is aligned with the business strategy

  • Collaborate with the wider Marketing and PR team to create messaging, collateral and presentations associated with events

  • Develop and lead the project management for events globally, ensuring that each action has an owner and deadlines are met

  • Communicate and collaborate effectively with the wider Marketing team and business stakeholders to ensure that events meet business objectives

  • Manage relationships with vendors

  • Ensure events integrate seamlessly with multi-channel campaigns and customer communication activity

  • Be the main point of contact for all events planning and logistics, ensuring that sign off deadlines are met and teams are well informed

  • Lead the event team on the ground and ensure that events run smoothly and challenges are faced with a solution driven approach

  • Collaborate with the corporate social media team to ensure events and activity are promoted in the moment

  • Create recap decks addressing successes and key learnings

  • Draft and prepare copy to promote the event through our website, customer communications, and post show highlights.

  • Assist with invoice processing and budget maintenance

    • Coordinating paperwork

    • Assist with arranging freight for delivery and pick up to and from show site

    • Be on site for all tradeshow build outs as scheduling allows; act as point person and project leader when Marketing Manager is unable to attend

  • Research prospective future trade shows, present ideas to Marketing Manager(s)

  • Research, source, and distribute props (fixture packages, display, furnishings, etc.) for trade shows and events

  • Manage event inventory and assets.

Qualifications

YOUR QUALIFICATIONS:

  • 5 years events and project management experience in an apparel/fashion/technology environment

  • Hands on, solutions-oriented attitude with a strong commitment to strive for organizational success

  • Experience in proactive outreach and in driving action and execution and collaborating with peers for a shared positive outcome for the business

  • Strength in leading and driving multiple large complex projects simultaneously

  • Willingness and ability to take accountability and with a positive attitude

  • Strategic thinker with an ability to align all activity to help drive commercial goals

  • Proven track record of ‘thinking outside the box’

  • Excellent organizational skills

  • Proven record of attention to detail

  • Excellent writing, editing, and presentation abilities, with the ability to develop engaging content for event promotion and post show recaps.

  • Ability to operate in a fast-paced and deadline-driven environment

  • Understanding of digital marketing landscape and best practices, with an emphasis on social media, email communications, and the web

  • Experience working effectively across diverse cultures and operating structures; proven ability to excel in a global environment

  • Experience working with content creators (videographers, photographers etc.)

  • Ability and willingness to travel

  • Team player

  • Multi-tasker with ability to juggle multiple projects

  • Analytical with a strategic approach to problem-solving

  • Strong copywriting skills; ability to contribute creative ideas for innovative content

Additional Information

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled. All your information will be kept confidential according to EEO guidelines.

We do not accept unsolicited referrals or resumes from any source other than directly from candidates using their personal email addresses.

  • ID: #22646124
  • State: New Hampshire Newyork 00000 Newyork USA
  • City: Newyork
  • Salary: USD TBD TBD
  • Job type: Full-time
  • Showed: 2021-11-12
  • Deadline: 2022-01-09
  • Category: Et cetera