Business Analyst, CRM

NBCUniversal Advertising Platforms & Operations is responsible for the product development, project management, and day-to-day operations of NBCUniversal’s full advertising technology suite. From product management to program management, from sales enablement to sales operations, from product marketing to strategic communications, our division services both internal and external customers in support of NBCUniversal’s $10B+ annual advertising business. Together, we’re building the platform that powers the future of advertising at NBCU.The Sales Enablement team provides support and builds business solutions for Sales, Planning, Marketing, Research, and Finance departments across a National and Global Ad Sales landscape. The Business Analyst will support sales enablement and NBCUniversal’s national Ad Sales team in development and execution of all Ad Sales processes in Salesforce.ResponsibilitiesReporting to the Sr. Director, Sales Enablement, the person in this role will:Support the existing NBCU Ad Sales process for One Platform sellingCollaborate with National and Global Sales, Marketing, Research, Finance, and Sales Operations leaders on Ad Sales process enhancementsValidate proposed enhancements, evaluate technologies to support enhancements, and work with IT to implement changes.Share best practices with Sales Enablement and Salesforce Support teamEnsure accuracy of Ad Sales data (i.e., accounts, contacts, opportunities)Execute data quality and data validation activities on a regular basis, including automatic and manual data cleansingEnsure security and sharing settings are accurate for designated Salesforce users (i.e., role hierarchies, sharing rules, public groups)Respond to escalated support tickets and research and rectify issues with L1 SupportModify documentation as needed for supported properties and work with COE on changes to templates, training materials, quick reference guides, etc.Remain current on vendor enhancements as new releases are introducedHelp maintain third-party vendor relationships and handle access for users across the portfolioField process questions and research issues such as client/agency reassignments, deal/opportunity ownership changes, incentive compensation issues, and invoice assignmentsCollaborate with COE to deliver training for new hires and on new capabilities