Communications Director

Key ResponsibilitiesStrategic Communications Leadership Develop and execute a cohesive communications strategy tied to the Councilmember’s policy agenda and committee work.

Translate complex legislation and data into clear, compelling narratives for diverse audiences.

Advise the Councilmember and senior staff on message development, timing, and risk/opportunity.

Set goals and metrics for communications outputs and outcomes, track and report performance.

 Media Relations & Press

Build and maintain strong relationships with local, regional, and national media.

Proactively pitch stories, op-eds, and commentary that elevate the Councilmember’s work.

Draft and distribute press releases, media advisories, and statements.

Prepare the Councilmember for interviews, including talking points, briefing memos, and Q&A.

 Digital & Content Strategy

Oversee the voice, content, and cadence of all digital channels (social media, email, website, 

newsletters).

Manage the Councilmember’s social media presence with an authentic, values-aligned voice.

Plan and execute data-informed digital campaigns to reach key constituencies.

Ensure accessibility and platform-appropriate content (graphics, video, and written).Events, Public Engagement & Reputation Management

Design and support press events, public events, and town halls that highlight the Councilmember’s 

priorities.

Coordinate with legislative and outreach teams to align messaging and ensure strong turnout and follow-through.

Monitor media, social media, and public sentiment; identify and correct misinformation.

Lead communications during high-profile issues or crises, balancing transparency and risk management.Internal Collaboration & External Partnerships

Work closely with policy staff to elevate committee work, hearings, and legislative milestones.

Partner with the outreach team to support neighborhood engagement, community partnerships, and 

coalition-building.

Coordinate communications on joint initiatives with City agencies, advocacy organizations, and other 

Council offices.Core Competencies

Exceptional writer and editor with a demonstrated ability to produce clear, concise, persuasive content across formats: speeches, op-eds, press releases, talking points, newsletters, and social posts.

Strategic storyteller who can connect data to human stories and move audiences to understanding and 

action.

Media-savvy operator with experience pitching and working directly with reporters and editors.

Digitally fluent in social media and digital communications, including platform best practices and basic analytics.

Sound judgment and discretion in handling sensitive issues, confidential information, and political 

dynamics.

Equity and cultural competency, with demonstrated comfort working alongside diverse communities across Philadelphia.

Strong project and time management skills; able to manage multiple deadlines and pivot quickly.