Search Engine Optimization (SEO) Specialist

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also oversee all SEM campaigns on Google and Bing in order to maximize ROI.

Responsibilities

Optimizing web-site pages for search engine optimization.

Researching and implementing content recommendations for organic SEO success.

Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.

Track, report, and analyze website analytics and PPC campaigns.

Research and analyze competitor advertising links.

Develop and implement link building strategy.

Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements and skills

Proven SEO and SEM experience.

Solid understanding of performance marketing, conversion, and online customer acquisition.

In-depth experience with website analytics tools (e.g, Google Analytics & Google Search Console).

Working knowledge of WordPress.

Knowledge of ranking factors and search engine algorithms.

Up to date with the latest trends and best practices in SEO and SEM.

ALL RESUMES RECEIVED IN CONFIDENCE