Designer User Experience, AACU Marketing

IntroAre you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!Why you'll love this jobThis role is within the American Airlines Credit Union. It is an early- to mid-level career growth opportunity within the UX-service design operations team in the member experience vertical of the Marketing and Business Development department at American Airlnes Credit Union. The ideal candidate will be an empathetic, creative UI service design professional with a well-rounded background in digital marketing, visual, interaction, social media and mobile design to join and contribute to the evolution of the Credit Union's UX service design team. This role will primarily support the Marketing and Business Development department with the design, development and implementation of strategic growth solution improvements for the Credit Union's email marketing platforms and, occasionally, other integrated FinTech mobile and web services platform UIs.What you'll do

Work in collaboration with the UX Design Strategy Manager and other Marketing campaign team to support email marketing operations, including, but not limited to, prototyping, design and build for email-marketing and member-servicing templates and campaigns, including supporting any growth expansion opportunities for A/B, and automated trigger campaigns

Help teams develop targeted segmentation and communication strategies to maximize conversion rate and engagement

Help implement test and control tactics for outbound emails that leverage analytics to improve funnel progression and engagement goals

Occasionally support and contribute to operational design, development projects for corporate websites and mobile app

Be provided the opportunity to contribute any related talents and experience to a social media committee

The selected candidate will be responsible for ensuring the security and confidentiality of all account and related information which is part of their work and for ensuring that his/her work is in compliance with all applicable laws and regulations including, but not limited to, the Bank Secrecy Act

All you'll need for successMinimum Qualifications- Education & Prior Job Experience

Bachelor’s degree that includes Business Administration, Marketing and/or New Media Communications, or 1 to 3+ years of experience in Service Design, or Email and Marketing Operations

Preferred Qualifications- Education & Prior Job Experience

Experience with projects involving progressive enhancement, (responsive/adaptive) design

Experience with prototyping, front-end UI debugging and cross-browser/device testing

Experience in digital cross-channel marketing: SEO, UTMs, customer journeys, segmentation and A/B strategies, subscriber management and deliverability

Understanding of email and service design best practices: ADA, GDPR and CAN-SPAM legislation

Experience working with version control, content management systems, or at the very least, a basic understanding of revision control processes and staging workflows

Well-rounded research and analysis skills, with the ability to work with a wide spectrum of diverse end-users, technical and non-technical

High degree of analytical and organizational skills with the ability to balance, prioritize and work with teammates covering a multitude of requests and initiatives in various stages of completion

Moderate understanding of the application of Generative AI for support and designing of digital experiences

Knowledge of the Credit Union's products, brand, and vision

Skills, Licenses & Certifications

Skilled in Microsoft Office software (e.g., Word, Excel, Access, PowerPoint) gained through either work experience with the software or education and hands-on use of the software

Experience in service design methodologies, user centered design, agile methodologies

Experience with Adobe CC suite, Figma or other design prototyping tools (e.g., Axure, Adobe XD, Sketch)

Basic- to mid-level knowledge of SQL, email databases, data analytics

Basic to intermediate understanding of the entire design and development process: research, accessibility (ADA & WAI-ARIA), content strategy, SEO, information architecture, optimization, UX and how it affects UI design

Basic understanding of Mobile design, development for both iOS and Android devices is desired, but not required

Knowledge of Google Analytics, GTM, Site Catalyst or other web tracking and analytics tools and how UX research metrics complement

Ability to exercise excellent interpersonal and communication skills and work with a diverse set of people from various disciplines and levels of management

Ability to work as an independent contributor with minimal supervision and capable of self-direction, occasionally working with internal and external business teams or creative agencies

Ability to work in a fast-paced environment

Ability to maintain satisfactory performance and attendance

Ability to pass applicable American Airlines and Credit Union pre-hire compliance checks

What you'll getFeel free to take advantage of all that American Airlines has to offer:

Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.

Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more.

Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.

401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.

Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more

Feel free to be yourself at AmericanFrom the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Employee Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world.Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey? Feel free to be yourself at American.EQUAL EMPLOYMENT OPPORTUNITY/ AFFIRMATIVE ACTION POLICYAmerican Airlines maintains a continuing policy of nondiscrimination in employment. It is our policy to provide equal opportunity and access for all persons, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or status as a disabled veteran or other protected veteran, in all phases of the employment process and in compliance with applicable federal, state, and local laws and regulations. This policy of nondiscrimination shall include, but not be limited to, the following employment decisions and practices: hiring; upgrading; promotions; demotions or transfers; layoffs; recalls; terminations; rates of pay or other forms of compensation; selection for training, including apprenticeship; and recruitment or recruitment advertising.