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Insight Global is hiring a Senior Business Analyst to work for a large healthcare organization in Houston TX. The ideal candidate will have 5 or more years of experience working in a fast paced data-driven role.
Day to Day: Partner with internal and external stakeholders to provide useful insight to inform tactical and strategic business initiatives Build and optimize dashboards to provide a concise and impactful picture for historical and projected data Mining various digital data platforms to create actionable insights for website improvements and digital campaign optimizations Regularly consult with Digital Marketing Director and VP of Marketing to analyze website conversion KPIs Present informed directives to key decision makers through informal and formal presentations Experience in data story-telling A/B Testing exposureExpertise in paid search and paid social data Hands-on expertise in Adobe Analytics and/or Google Analytics In-depth understanding of website analytics and search engine optimization 3-5 years experience building Tableau dashboards