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Zions Bancorporation is seeking an experienced
Adobe Analytics Developer to join its Digital and Application Development team. The Adobe Analytics Developer is the Subject Matter Expert for Digital Marketing Analytics across the enterprise and the lead developer for all code in Adobe Launch. The Adobe Analytics Developer plays a key role in design and development of web analytics implementations within web and mobile platforms for numerous banking and marketing platforms across the enterprise. The Adobe Analytics Developer will:- Will use their passion for data and analytics to develop innovative ways of improving site tracking and performance
- Have a thorough understanding of digital measurement principles ranging from data analysis methodologies to implementation strategies, as well as a comprehensive knowledge of the major web analytics solutions such as Adobe Analytics or Google Analytics
- Work directly with product owners, business analysts, and engineering teams in facilitating a best-in-class Adobe Analytics implementation
- Implement and Maintain Adobe Analytics and Adobe Launch
- Build and design reporting solutions to address the needs of the business
- Consult and path plan for existing implementations
- Advise and lead data integration efforts with data management platforms
- Work closely with developers to ensure analytics code follows best practices
- Perform other duties as assigned.
- Adobe Analytics Architect or Developer certification or relevant experience
- A focus on marketing intelligence and analytics planning
- Expert-level knowledge of how to design and maintain an Adobe Analytics Solution Design Reference (SDR)
- Knowledge of tag management tools (Adobe Launch, Tealium, GTM, etc.) and how they are configured
- Experience debugging Adobe Analytics using browser developer tools, Adobe debugger, and proxy tools such as Charles or Fiddler
- Excellent written and verbal communication skills
- Data visualization experience: workspace, report builder, PowerBI, and Tableau a plus
- Experience with agile methodologies
- A/B testing and personalization experience (Adobe Target, Google Optimize, etc.)
- Experience writing JavaScript, including jQuery, and familiarity with HTML and CSS
- React
- Adobe Analytics
- Adobe Experience Manager
- Adobe Launch
- Google Analytics
- Adobe Certified Analytics Architect or Analytics Developer
- Exposure to back-end data warehouse platforms
- Electric vehicle charging stations and close proximity to Historic Gardner Village UTA TRAX station.
- At least 75% of the building is powered by on-site renewable solar energy.
- Access to outdoor recreation, parks, trails, shareable bikes and locker rooms.
- Large modern cafe with a healthy and diverse menu.
- Healthy indoor environment with ample natural light and fresh air.
- LEED-certified sustainable building that features include the use of low VOC-emitting construction materials.