E-Commerce Marketing Manager

The E-Commerce Marketing Manager will play a pivotal role in Cricut’s digital presence across various platforms in North America, including Amazon, Walmart & other marketplaces. We are looking for a creative individual, passionate about the crafting space, who thrives taking ownership & working in a fast-paced environment. Duties will include product page setup management, asset creation, paid search & display management, & partnering with each platform to provide the best customer shopping experience. The ideal candidate will work closely with sales, product marketing, & social media teams to harmonize our brand image across all e-commerce channels. What you’ll do Product page setup & management for Amazon Owning paid media strategy (On & Off-Platform) for Amazon. This includes campaign setup, optimizations, & reporting. This also includes partnering with each channels’ advertising teams for unique opportunities.  Structure & own marketing plans that align with each channels’ sales growth goals Creation & management of brand store content Creation of custom carousel images, enhanced content (Basic & Premium A+), & other digital assets Experiment with all marketing/advertising tactics Amazon has to offer (Content A/B Testing, Email Campaigns, Brand Posts, etc) Owning & launching media strategies for up-and-coming e-commerce platforms  Partnering closely with internal teams to manage the catalog lifecycle, lead successful product launches, & ensure Cricut’s image is harmonized across all e-commerce platforms