Manager, Business Analytics

21 Apr 2024

Vacancy expired!

Job Description

Merkle is seeking a Manager, Business Analytics. Candidates are expected to use their passion for data/analytics and thought leadership to develop innovative ways of improving site tracking and performance.

Candidates must also possess a thorough understanding of digital measurement principles ranging from implementation strategies, digital analysis, as well as a comprehensive knowledge of the major web analytics solutions such as Adobe Analytics, or Google Analytics.

The ideal candidate must be detail-oriented, team-oriented and skilled at solving problems and answering questions using data and analysis.

Responsibilities:

  • Interacts with customers to define requirements and identify necessary modifications
  • Communicates clearly with the team and management to define & achieve goals
  • Champion relationships with business teams by being proactive, displaying a detailed understanding of the business processes, and recommending innovative solutions
  • Project Management skills and experience in working in an Agile environment, knowledge of tools such as JIRA
  • Partners with cross-functional teams to innovate customer-focused solutions
  • Ability and preference to work in a constantly evolving and less defined business environment
  • Become an expert in integrating cloud products (Adobe Analytics) and the methods by which they can be used to effectively to optimize online businesses
  • Gain an in-depth knowledge of a client's website architecture, online business model, and online marketing strategy
  • Gather, document and help form/guide client business requirements, key performance indicators and other functional and/or technical requirements
  • Identify gaps, highlight risks and document feedback or recommendations basis your assessments in standard artifacts with best-in class quality
  • Technical writing and PowerPoint presentation creation
  • 4 years’ experience working in web analytics or a related field
  • Previous experience working with Adobe Analytics or similar tools, tag management systems and data layers
  • Solid grasp of online marketing, HTML and web protocols
  • Intermediate-to-advanced JavaScript skills
  • Good interpersonal, presentation, and soft skills – both verbal and written

Additional Responsibilities:

  • Work and collaborate with other project peers, technical experts, project managers and Client/Implementation Partners
  • Create and/or leverage strong processes and standardized templates to deliver better quality and timely delivery

Qualifications

  • 5-10 years of industry experience as a client-facing consultant, with strong experience in Adobe Analytics implementations & understanding in UI technologies like JQuery, Java Script, HTML 5, CSS
  • Solid experience in problem analysis and resolution of technical problems.
  • Ability to handle clients professionally during all interfaces
  • Experience presenting in front of various Client-side audiences
  • Must be self-motivated, responsive, professional and dedicated to customer success
  • Possess an innovative, problem-solving, and solutions-oriented mindset
  • Demonstrated ability to learn quickly, be a team player, and manage change effectively

Preference will be given for:

  • Experience in Adobe Analytics Implementations and in a client-facing role
  • Good understanding of integration with other Adobe DX solutions – Commerce, Campaign, Target, Audience Manager etc. would be a plus
  • Degree in Computer Science or Engineering

Additional Information

Merkle fosters a diverse environment that encourages original thinking about our business and empowers us to communicate with a global world of customers. We embrace differences of opinion and diversity of thought as they help us challenge and refine our solutions. Merkle, as a best-in-class marketing agency, welcomes big ideas, and believes they can come from anywhere.

All your information will be kept confidential according to EEO guidelines

#LI-AB2

  • ID: #39199511
  • State: Utah Salt lake city 84101 Salt lake city USA
  • City: Salt lake city
  • Salary: USD TBD TBD
  • Job type: Full-time
  • Showed: 2022-04-21
  • Deadline: 2022-06-20
  • Category: Et cetera