DescriptionICF is seeking a Communications and Marketing Manager to support the oversight of communications, marketing, and outreach for Child Welfare Information Gateway, a service of the Children’s Bureau (CB), Administration for Children and Families (ACF), US Department of Health and Human Services (DHHS) that centralizes resources for the nation’s child welfare, adoption, and foster care professionals, along with the public.Are you interested in mission-driven communications to promote resources and services that support shifts in child welfare practice and help improve the lives of children, youth, and families?To be successful in this role, you will need to thrive in a fast-paced, agile workflow, where you can stay solution-focused, patient, and empathetic to harness diverse perspectives and creativity that drive us toward success. You should be comfortable with ambiguity and adaptive change, and willing to take smart risks that support innovation.The Communications and Marketing Manager will join the Outreach and Marketing team to supervise the team that implements Information Gateway’s outreach and marketing plan, maintaining and using multiple communications channels and platforms to continually improve our ability to reach and engage child welfare professionals and related audiences.Status: Fully remote.Key Responsibilities
Supervise the day-to-day operations of Information Gateway’s Marketing and Outreach team, overseeing the implementation of communications and marketing strategies designed to enhance reach, awareness, and engagement with Information Gateway and its partners, resources, and events.
Establish and oversee efficient processes for the review of communication materials and coordinate tasks, and timelines toward developing and maintaining content, and supporting the development of strategies and tactics on an ongoing basis.
Ensure the development of clear, concise, and engaging messages (e.g., emails, social media posts, digital content) and communication tools (e.g., handouts, talking points, presentations) that convey Information Gateway and Children’s Bureau priorities, initiatives, and services and follow digital content development and writing best practices.
Supervise and provide professional development support for a team of 3-5 communications and marketing and outreach specialists.
Build, maintain, and implement effective continuous quality improvement efforts for marketing and communications work, including collecting, analyzing, and reporting relevant data and tracking progress toward awareness and engagement targets.
Basic Qualifications
Bachelor’s degree in communications, Public Relations, Marketing, or related field.
6+ years of experience deploying marketing and communications principles, strategies, and production processes.
At least 3 years’ experience in supervising diverse staff with varying levels of expertise.
Additional Skills:
Strong project management skills: ability to juggle multiple priorities, organize, and execute.
Demonstrated experience managing communications and outreach channels such as social media, email, websites, and exhibit booths.
In-depth knowledge of best writing and messaging practices for business correspondence, public relations, advertising, marketing copy, and social media; Experience reviewing and editing work products written by other team members.
Experience developing content using existing brand and style guides in alignment with client and industry standards.
Knowledge of email and social media management tools and software including data analytics.
Direct experience collaborating heavily with senior leadership staff.
Excellent organizational skills and solid attention to detail with the ability to manage multiple projects, deadlines, and priorities in a fast-paced environment.
Strong leadership, interpersonal, critical thinking, and decision-making capabilities.
Proficient in MS Office Applications: Word, PowerPoint, Outlook, Excel.
Preferred Qualifications
An understanding of, and responsiveness to, diverse cultural, linguistic, and socioeconomic contexts.
Ability and willingness to apply racial equity and intersectional framework to all areas of work.
Ability to promote and contribute to an equitable and inclusive organizational culture and environment.
Excellent oral and written communication skills.
Superior attention to detail in all aspects of work.
Strong team player with the ability to build relationships, develop rapport, work with teams, and work independently.
Ability to deal effectively with rapid change and to prioritize work quickly in response to changing needs.
High quality control skills with superior attention to detail and the ability to meet stringent deadlines.
Ability to exercise good judgment, discretion, tact, and diplomacy.
Strong organizational and time management skills.
Ability to be flexible, multi-task, prioritize, and manage multiple activities simultaneously in a fast-paced, changing environment.
Preferred Skills
Experience with graphic design and/or design software.
Knowledge and experience designing and improving processes and practice (change management and capacity building).
Experience in the federal and government contracting environment.
Experience in human service-related programs.
Interested in exploring new channels, methods, and platforms to optimize communications.
Working at ICFICF is a global advisory and technology services provider, but we’re not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.We can only solve the world's toughest challenges by building an inclusive workplace that allows everyone to thrive. We are an equal opportunity employer, committed to hiring regardless of any protected characteristic, such as race, ethnicity, national origin, color, sex, gender identity/expression, sexual orientation, religion, age, disability status, or military/veteran status. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals. For more information, please read our EEO & AA policy (https://www.icf.com/legal/equal-employment-opportunity) .Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals with sincerely held religious beliefs, in all phases of the application and employment process. To request an accommodation please email icfcareercenter@icf.com and we will be happy to assist. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.Read more about workplace discrimination rights (https://www.eeoc.gov/sites/default/files/2022-10/EEOCKnowYourRightsscreenreader1020.pdf) , the Pay Transparency Statement (https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp%20EnglishformattedESQA508c.pdf) , or our benefit offerings which are included in the Transparency in (Benefits) Coverage Act. (https://www.icf.com/legal/equal-employment-opportunity)Pay Range - There are multiple factors that are considered in determining final pay for a position, including, but not limited to, relevant work experience, skills, certifications and competencies that align to the specified role, geographic location, education and certifications as well as contract provisions regarding labor categories that are specific to the position. The pay range for this position is:$84,533.00 - $143,706.00Nationwide Remote Office (US99)
Full-time