THE POSITIONThe Healthcare Account Representative (HCAR) works as an inside business development salesperson and will serve as the key point of contact for all professional patient referrals within a dedicated assigned book of accounts.  Accounts will consist of hospitals, skilled nursing facilities, and other tertiary senior services professionals.  This position will be responsible for identifying new account opportunities in addition to growing the number of professionals within each account that currently refer to APFM. The HCAR is responsible for achieving the number of direct patient referrals to meet or exceed monthly referral and divisional move-in goals.  The HCAR will share APFM’s mission and company value of making the lives of our customers better, easier, and more successful.Who you are:A professional inside salesperson with a passion for senior care. You have a sincere appreciation for the hustle to execute the sale and care about providing a quality customer experience. You thrive in a quota driven environment and are focused on driving results. You are excited to solve the challenges facing your customers and see it as an opportunity to make a difference.  You are comfortable selling in a healthcare environment and have a clear and articulate phone presence.  The thought of making a noticeable impact at a fast-paced tech company excites you!What you will do:Develop business partnerships and agreements in your owned accounts that result in driving the right patient referrals on a consistent basisManage customer / referral pipeline on a daily basis and accurately record in our CRM to ensure up-to-date communication with all professional referral sourcesGenerate 25 or more appropriate direct referrals each month, producing an outcome of 8-10 or more move-in’s per month from your direct referral pipelineNurture relationships to be the “go to” thought leader and resource for senior living options locallyFamiliarize yourself with the healthcare professionals ecosystem to determine how APFM can best fit into their operationsAchieve goals via cold-calling, managing telephonic appointments and Zoom/WebEx meetings as necessary.Understand and appreciate the needs and wants of your healthcare professionals and the families they serve in order to provide appropriate assistance to seniors and families needing senior housing assistanceWork collaboratively with your Senior Living Advisors and cross functionally with other teams to ensure a best in class experience for all customers