As the Social Media Marketing Manager, you will play a crucial role in developing and executing our social media strategy. You will be responsible for creating engaging content, managing social media channels, and implementing campaigns to enhance our brand presence and drive business objectives. The ideal candidate will have a passion for social media, a strong understanding of current trends, and a track record of successful social media management.
Develop and implement a comprehensive social media strategy to align with business goals and objectives.
Create, curate, and manage engaging content across various social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
Monitor social media channels for industry trends, competitor activity, and relevant conversations.
Manage and grow our social media communities, fostering meaningful engagement with our audience.
Collaborate with cross-functional teams to integrate social media into broader marketing campaigns.
Analyze social media performance using analytics tools and adjust strategies to optimize results.
Stay informed about industry developments and implement best practices to keep our social media presence fresh and innovative.
Proven experience as a Social Media Manager or similar role.
Strong understanding of social media platforms, trends, and best practices.
Excellent written and verbal communication skills.
Creative thinker with the ability to generate innovative ideas.
Experience with social media analytics tools.
Familiarity with paid social media advertising is a plus.
Bachelor's degree in Marketing, Communications, or a related field.
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